Thirteen things teams build with SMS
Every one of these is a single API call. If yours is not here, it is probably still one call — ask sales@primaltech.com.
Sales promotions
Time-sensitive offers belong in a text, not an inbox. Half the opens an email campaign will ever get have already happened six hours in. A text is read in minutes.
Orders
Long forms are a barrier to ordering. When most orders repeat the last one — coffee, lunch, the usual — a text confirms it in one step.
Discount coupons and vouchers
Codes shared on deal sites lose their value fast. Sending a discount straight to a customer’s phone keeps it targeted, and builds a list you can use again.
Virtual gifts
Send a gift card by text and the recipient redeems it in store from their phone. No card to carry, and none to leave at home.
Product launches
Announce a launch to customers who have opted in and you reach them the same day, without competing for attention in a crowded inbox.
Verification and password confirmation
Verify a phone number at sign-up with a one-time code, the way most banks do. It stops fake registrations and leaves you with numbers you know are real.
Appointments and reminders
No-shows cost any business that books by appointment. Phoning and emailing to confirm works but eats staff hours; a reminder text gets read.
Alerts
Send service notifications as SMS instead of email — useful when your customers have poor data coverage, or simply are not watching their inbox.
Weather and closure notices
School cancelled by a snowstorm? Tell every parent at 7:01am in one message, and be certain it was seen.
Short surveys
Texting is a fast way to gather feedback. Response rates beat email, and answers come back in hours rather than weeks.
Human resources
Shift changes, rota updates and interview times are all faster by text. Brevity is expected in a text message, which works in HR’s favour.
Goods tracking
Delivery updates by SMS are what customers now expect. They spend less time waiting in, and you spend less on items delivered to the wrong place.
Arrivals and check-ins
Airlines text gate changes, delays and check-in reminders. Passengers get what they need without installing anything.